BrightCore vs LegitFit

    The smarter choice for fitness studios ready to grow

    Why studios choose BrightCore

    • Full CRM with lead nurturing and client segmentation built in
    • Bring-a-Friend booking so members can add a friend directly to their class
    • Deeper retention tools that identify and re-engage at-risk members
    • Dedicated account manager on every Core plan
    • One flat price with no hidden fees or per-waiver charges

    LegitFit limitations

    • LegitFit CRM and lead management tools are newer and less mature than BrightCore
    • No bring-a-friend booking feature
    • Retention automation is basic compared to BrightCore
    • Dedicated account manager only available on higher tiers
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    How the features compare

    BrightCore vs LegitFit, feature by feature

    FeatureBrightCoreLegitFit

    Class & Appointment Booking

    Unlimited bookings for classes and 1-1 sessions

    Automated Waitlists

    Automatically fill spots when members cancel

    Marketing Automation & CRM

    Automated campaigns, lead nurturing, and client segmentation

    Basic

    QR Check-ins

    Fast, contactless entry with QR codes

    Digital Waivers

    Paperless waiver signing for new members

    Charged per waiver

    Retention Tools

    Automated re-engagement for at-risk members

    Limited

    Bring-a-Friend

    Members can add a friend directly to their class booking

    Dedicated Account Manager

    Named support contact on Core plan

    Higher tiers only

    Comparison based on publicly available information. Features may vary by plan.

    Ready to make the switch from LegitFit?

    Book a free 20-minute demo and see BrightCore in action.

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