Question 1

How much does Zen Planner cost compared to BrightCore?

Accepted Answer

Zen Planner's Studio plan starts at $99 a month. Its branded app is a $39 a month add-on and its Engage marketing automation package is $249 a month, so a studio wanting all three pays from $387 a month. BrightCore Core includes a branded app and marketing automation for €99 or £89 a month, and there is a Free plan for studios getting started.

Question 2

Does Zen Planner include a branded app?

Accepted Answer

Not in the base plan. Zen Planner lists its custom-branded mobile app as a $39 a month add-on. On BrightCore Core your own iOS and Android app is included, and BrightCore handles publishing it to both app stores under your studio's name, logo and colours.

Question 3

Is Zen Planner priced in euro or sterling?

Accepted Answer

Zen Planner's pricing page lists prices in US dollars. BrightCore Core is priced in euro for Ireland and the EU and in sterling for the UK, so your subscription cost does not move with the exchange rate.

Question 4

Is BrightCore a good Zen Planner alternative for martial arts and CrossFit?

Accepted Answer

Yes. BrightCore handles class scheduling, memberships, waitlists, courses and multi-week programmes, which cover the core needs of martial arts schools and CrossFit boxes. If workout tracking inside the member app is central to how you coach, compare that feature closely in a demo, as Zen Planner includes workout tracking in its Studio plan.

Feature	BrightCore	Zen Planner
Class & Appointment Scheduling Book classes and 1-1 sessions online
Membership Management Sell and manage memberships and class packs
Member Mobile App Members book and manage their account from their phone
Branded App (iOS + Android) Your own app in the App Store and Google Play under your studio name		Add-on, $39/month
Marketing Automation & CRM Automated campaigns, lead management and segmentation		Add-on, $249/month
Euro and Sterling Pricing Subscription priced in your local currency		Priced in USD

BrightCore vs Zen Planner

Your own app and marketing automation, included rather than added on

How the features compare

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BrightCore vs Zen Planner: Common Questions

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