BrightCore vs PushPress

    More included on Core, less to pay for as you grow

    Why businesses choose BrightCore

    • CRM and marketing automation included on Core, not sold as a separate product
    • Bring-a-Friend booking so members can grow your studio for you
    • Full class schedule management alongside 1-1 appointments
    • Dedicated account manager for every Core subscriber
    • Retention tools built in, not gated behind an add-on

    PushPress limitations

    • CRM and marketing automation are a separate paid product, not included in the base plan
    • Retention automation requires the PushPress Grow add-on at extra cost
    • Class management is CrossFit-focused and lacks flexibility for boutique studios
    • No bring-a-friend booking feature
    • No dedicated account manager on any plan

    How the features compare

    BrightCore vs PushPress, feature by feature

    FeatureBrightCorePushPress

    Class & Appointment Booking

    Unlimited bookings for classes and 1-1 sessions

    CrossFit-focused

    Automated Waitlists

    Automatically fill spots when members cancel

    Limited

    Marketing Automation & CRM

    Automated campaigns, lead nurturing, and client segmentation

    Separate product

    QR Check-ins

    Fast, contactless entry with QR codes

    Digital Waivers

    Paperless waiver signing for new members

    Retention Tools

    Automated re-engagement for at-risk members

    Add-on only

    Bring-a-Friend

    Members can add a friend directly to their class booking

    WhatsApp Appointment Reminders

    WhatsApp reminders with one-tap confirm to reduce no-shows

    Dynamic Pricing

    Early bird, last-minute, and peak-hour pricing rules

    Courses (Multi-week Programmes)

    Structured multi-week programmes with enrolment, swap, and late-join options

    Limited

    Account Support

    Named support contact on Core plan

    Comparison based on publicly available information. Features may vary by plan.

    Ready to make the switch from PushPress?

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    BrightCore vs PushPress: Common Questions

    Built for your business type

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